CaseStudies

Executive's Guide to Other Platforms: Best of the WebThese links source the best case studies about other platforms like YouTube, Foursquare, Tumblr, Pinterest and others that I can find. To make this page, case studies have to have substance about the business case and results; I filter out the fluff. All these are aspects of using them as platforms to develop trust, relationship and business with your high-priority stakeholders.

The case studies I select are largely focused on enterprise applications of relationship-building because these lead to business and profit. You can let EGSN curate the best case studies for you by bookmarking this page and checking whenever you want the best of platform strategy and tactics. I add to the collection several times per week on average.

Other Platforms Case Studies
#SlideShare #casestudies by customers in hightech media government education...
Step-by-step #slideshare starter guide highlights Buffer's experience + #presentation #makeover
Short descriptions of how Mayo Clinic uses major platforms
Long case study on Belly whose geosocial rewards system enables local retailers & services to build repeat business
How a financial services firm energized its channel using #socialbusiness + direct sales - & grabbed market share during recession
Great case study for auto dealer's lessons learnt from using blog, Facebook, Twitter and others, and how to synergize with website
Excellent trove of innovation interviews
Short intervw w Converse CMO on unmarketing & socialtech: he gets it Thx @egyii
Valuable review of socialtech role in Middle East uprisings Thx @echoch #fb
Great synopsis of video discussing freemium pricing model and results Thx @madmagz
Exceptional Gov 2.0 case study; City of Manor crowdsources many parts of city decision making Thx @andrewpwilson
Impressive ROI for social media product launch
Some good case studies for schools, museums, churches, other NFP
Offers several corporate case studies and some in-depth explanation of strategy and tactics. Examples: Facebook exclusive campaigns from Ford, Nike and music label Vevo in which brands release initiatives on Facebook first. Fascinating examples of geosocial Facebook Places experiments as well as brand customer service examples. For the latter, two vendors of service platforms *on* Facebook Pages.
2 Innovative #geosocial campaigns: Tour de France et Threadless Thx @mashable #fb

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