LinkedIn is about “professional social networking,” and the Executive’s Guide to LinkedIn opens the world of LinkedIn and other Web 2.0 venues (sites) to you. Web 2.0 venues can enable you to find and connect with very specific people who have similar interests and concerns, with whom you can collaborate.
For example, LinkedIn and Facebook can help you to locate clients and prospects that have very specific needs you can fill, reducing the sales cycle and increasing revenue per client because the fit is far better. Likewise with business partners, jobs, employees…
In the digital world’s new rules, it pays to be specific because the cost of finding people with specific interests continues to fall dramatically. If you know how to conduct yourself in these venues so that you increase others’ trust and confidence in you, you become far more effective. That’s what we aim to deliver.
Why should EGLI not tap the same phenomenon to organize seminars?
Continue reading EGLI Unveils New Fall Seminars with Social Networking Registration
