Categories

Archives

Comparing Facebook, LinkedIn and Twitter for Developing Business Relationships

How to think about using Facebook, LinkedIn and Twitter for business.. brief comparisons of Facebook with LinkedIn and Twitter from a business perspective […]

The post Comparing Facebook, LinkedIn and Twitter for Developing Business Relationships appeared first on Christopher S. Rollyson and Associates.

[…]

What and how to Share on Facebook and Twitter

How to avoid lame updates on Facebook – debunking Wall Street Journal article […]

The post What and how to Share on Facebook and Twitter appeared first on Christopher S. Rollyson and Associates.

[…]

Twitter: Key Disruptive Innovation of the Decade

Why Twitter was one of the Web 2.0 innovations of the decade.. analysis and conclusions about Twitter’s value proposition for changing the economics of the Relationship Life Cycle […]

The post Twitter: Key Disruptive Innovation of the Decade appeared first on Christopher S. Rollyson and Associates.

[…]

Blogging and Tweeting to Support Your Job Search or Fundraising

How to support your job search or fundraising by blogging and tweeting on Twitter… plus how to engage hyper-connected executives to remember you and help you more […]

The post Blogging and Tweeting to Support Your Job Search or Fundraising appeared first on Christopher S. Rollyson and Associates.

[…]

Facebook vs. Twitter Influence on Techcrunch

Facebook vs. Twitter Influence on TechcrunchPersonally and professionally, I find posts that “compare” Twitter and Facebook as if they were competitors largely off-base and useless, but I weighed in on this one on Techcrunch. My thesis is that these venues only “compete” if you care about fickle mass adoption and don’t care about each site’s underlying value proposition. Facebook and Twitter are very different, so comparing them doesn’t make much sense in most cases. In 2009, however, mass media in the United States especially was having a field day talking about Twitter “knocking Facebook off its pedestal,” which was silly. Here’s Techcrunch’s take on it. My response and thoughts are below.

Although this post will be of interest to some, the numbers as presented are not very important unless you have a mass advertising mentality. It’s tiresome to see the comparisons between Facebook and Twitter, even though it does grab headlines. I will grant you that the sites do compete in certain areas, but the post you present doesn’t do the topic justice. One is a social network and the other a microblog.

From Main Street perspective, Facebook is much easier to […]

The post Facebook vs. Twitter Influence on Techcrunch appeared first on Christopher S. Rollyson and Associates.

[…]

What and how to Share on Twitter and Facebook

Evaluating off-base media criticism of social networks, and how you can use Twitter and Facebook updates effectively […]

The post What and how to Share on Twitter and Facebook appeared first on Christopher S. Rollyson and Associates.

[…]

Introducing Twitter Value Vectors: The Key to Building a Quality Following

Introduction to Value Vectors, one of the Executive’s Guide to Twitter’s critical tools for advising firms on creating Twitter presence.. learn how to take the guesswork out of creating your Twitter community of followers […]

The post Introducing Twitter Value Vectors: The Key to Building a Quality Following appeared first on Christopher S. Rollyson and Associates.

[…]

Thoughts on Enterprise Adoption of Twitter

Reflections on how enterprises will adopt microblogging, Twitter, and how this compares to executives’ adoption of “social” networks like LinkedIn and Facebook […]

The post Thoughts on Enterprise Adoption of Twitter appeared first on Christopher S. Rollyson and Associates.

[…]

Twitter: Quick Launch Guide

Twitter quick start guide for executives: get up and running in 30 minutes: overview of privacy, followers/followed, strategy, adding value and account settings. […]

The post Twitter: Quick Launch Guide appeared first on Christopher S. Rollyson and Associates.

[…]

Exploring Twitter: Ten Observations

Reflecting on Twitter’s promise for senior marketing executives and B2B applications plus some tactical tips.. Twitter, tactics, strategy, value proposition, innovation, creativity, crowdsourcing, insight, philosophy […]

The post Exploring Twitter: Ten Observations appeared first on Christopher S. Rollyson and Associates.

[…]