Categories

Archives

What and how to Share on Twitter and Facebook

Evaluating off-base media criticism of social networks, and how you can use Twitter and Facebook updates effectively […]

The post What and how to Share on Twitter and Facebook appeared first on Christopher S. Rollyson and Associates.

[…]

Thoughts on Enterprise Adoption of Twitter

Reflections on how enterprises will adopt microblogging, Twitter, and how this compares to executives’ adoption of “social” networks like LinkedIn and Facebook […]

The post Thoughts on Enterprise Adoption of Twitter appeared first on Christopher S. Rollyson and Associates.

[…]

LinkedIn and Facebook: Thumbnail Comparison

Reflecting on using LinkedIn and Facebook for business.. brief comparisons of LinkedIn, Facebook and Twitter from a business perspective […]

The post LinkedIn and Facebook: Thumbnail Comparison appeared first on Christopher S. Rollyson and Associates.

[…]

Leaving Messages: Comparing Twitter, Text Messaging and Voice Mail

reflection.pngToday an executive asked me to explain the value of Twitter versus voice mail for a particular mobility use case: she is at a business gathering and talking to “Jack,” someone whom “Barbara,” a friend of hers would like to meet (Barbara isn’t at the gathering but might be able to come by). Should she voice mail or send Barbara a tweet with the Jack’s information and willingness to connect? Read on to understand some of the nuances and virtues of microblogging (Twitter), SMS (short message service, or “text” messages in U.S. parlance) and voice mail.

[…]

Exploring Twitter: Ten Observations

reflection.pngAs a Twitter member since October 2007, I am extremely excited about Twitter from several perspectives, so I’ll share in case they are useful to you. Thus far, my experience is that Twitter holds significant promise for B2B applications, but as of this post it is still emerging and preliminary. It will prove to be an extremely rich ground for innovation.

First, a word of caution. When you go to Twitter for the first time, you will undoubtedly wonder what in the world this is all about; it will look like meaningless gobbledegook, a hodgepodge of 140-character messages. If you want to explore, give yourself a month or two. You will also need to follow some people who really know how to tweet. In my experience, most Twitter “posts” (called “tweets” by the way) mix news tidbits, humorous or interesting or acerbic observations. Above all, they give useful, interesting or entertaining […]